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All-time high after record results: Amazon’s advertising business continues to grow rapidly
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All-time high after record results: Amazon’s advertising business continues to grow rapidly

The growth momentum seemed to be slowing down. Amazon has had a comparatively unspectacular year and has dropped from first to fifth place on Wall Street, overtaken by stock market newcomer Saudi Aramco, but also, and above all, by tech and Internet rivals: Apple, Microsoft, and Alphabet have overtaken the Seattle e-commerce pioneer in recent...

Who will win the battle of s-commerce?
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Who will win the battle of s-commerce?

Although social networks are still only a tiny part of e-commerce, their role in the buying process is growing rapidly, especially on smartphones. Over the last two years, the share of visits from social networks has doubled on US retailer sites. With such an increase, social platforms should soon make a maximum effort to strengthen...

Banks make money out of nothing?
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Banks make money out of nothing?

Not the central banks, the commercial banks that we all use: it has been discussed among insiders because of a controversial article by two economists A strange debate has involved economists, scholars and even a former Vice-President of the European Central Bank. The debate was born from an article published on the Vox.eu website, one...

From brand safety to brand suitability
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From brand safety to brand suitability

In an effort to better control where their ads are shown, advertisers have adopted blocklists. However, the effects of this limitation are gradually being felt on the reach of ads and the engagement of Internet users. Today, they are gradually abandoning their standard brand safety strategies to place advertising through (contextual) brand-relevant content. Instead of...

The richest woman in Africa is in trouble.
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The richest woman in Africa is in trouble.

The dissemination of a large number of confidential documents has raised great suspicions about the legality of the fortune of Isabel dos Santos, daughter of the former President of Angola. On Monday, several international media published the results of a survey of a large number of confidential documents that suggest suspicions about the legality of...

How much money does an NFL quarterback make per hour?
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How much money does an NFL quarterback make per hour?

Someone making $80,000 a year would have to work 345 years to get the same thing Jimmy Garoppolo does in an hour If you’ve ever wondered how much a quarterback or quarterback earns, the All Home Connections company conducted analyses to determine how much these professional athletes received per hour and minute played during the...

Why recruiting an inexperienced employee can be a very good strategy
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Why recruiting an inexperienced employee can be a very good strategy

While companies are struggling to identify and retain talent in their industries, others are advocating a less orthodox strategy: recruiting the most talented employees, detaching themselves from their business experience. “If you want radical innovation, you have to look at unlikely candidates,” says Marion Poetz, professor of innovation at Copenhagen Business School. As your industry...

6 tips to financially anticipate your growth
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6 tips to financially anticipate your growth

Are you an entrepreneur? I have put together a real kit of the different steps to follow to create, grow and even sell your startup. From recruiting to protecting your brand and financing your innovation, you will find tips and best practices to help you get out of the maze that is entrepreneurship. In this...

Snapchat founder pains Instagram with anticipation about Tik Tok
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Snapchat founder pains Instagram with anticipation about Tik Tok

The CEO of Snapchat, owner of the Snapchat app, confirmed that the TikTok app can outperform the Instagram application owned by Facebook. In detail, Evan Spiegel compared the content on Instagram to the content of the short video sharing platform Tik Tok, which has become immensely popular with young people around the world, especially in...

IKEA recalled TROLIGTVIS glasses made in India because they could release chemicals beyond the permitted limits.
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IKEA recalled TROLIGTVIS glasses made in India because they could release chemicals beyond the permitted limits.

Swedish furniture company IKEA has invited customers who have purchased TROLIGTVIS travel glasses made in India to return them to the store because they may release “chemicals in quantities exceeding the set limits”. In a press release released on January 15, IKEA said that recent tests have shown that TROLIGTVIS glasses marked “Made in India”...