Influencer culture has taken over all spheres of life, from fashion to technology. Influencers constantly come up with creative ways of tackling even the most mundane elements of daily life and use them to make a living. It is only natural then that the usual methods of learning are also shifting with the times. While the greater university system is evolving with the changing requirements, more and more students today are turning to Youtube and other platforms to acquire skills that are important to their individual passions and endeavors. Web3 and cryptocurrency influencer Jay Iverson is taking things to a new level.
Cryptocurrency has a certain mystique to it. It seems promising to even the most remote spectators, but the sense of uncertainty only intensifies the closer you get. Without due diligence, trading or investing in it can lead one to incur hefty losses. But where should one begin? And how can they trust what they are reading? Jay Iverson had similar questions not long ago.
Before he started trading, he too was overwhelmed by the astonishing amount of misinformation available on the internet about cryptocurrencies. At the same time, the books that were written by experts were too complex and, at times, confusing. He then decided to write a book for crypto enthusiasts in German, his native language and soon moved to TikTok to start marketing it. Soon he started making content in English and gathered a following of over 250,000.
Iverson today makes educational content for his followers that is centered around Crypto, Web3, and the Metaverse. Unlike most of his contemporaries, his videos are short and not complex. He believes that it is not important to understand the ins and outs of cryptocurrency to the tee to be able to start using it. Granted some mistakes will be made, but one need not spend years studying code to begin. He conflates crypto with the internet. Millions of people use it daily without really knowing the mechanism behind it. His aim is to make crypto simpler to use, and he does that by making his content accessible to the wider public.
Currently, Iverson is working on a TikTok series called Crypto Beginner Guide, which breaks down some of the important elements of crypto for interested viewers, like the types of cryptocurrencies and the difference between coins and tokens.
Not only does Iverson break down the complexities of crypto trading, but he also regularly shares new insights, fun facts, and predictions with his followers. This motivates them to take an active interest in their crypto endeavors and allows them more leeway by identifying potential mistakes that could be made.
In addition to crypto, he frequently talks about Web3, which is another area of expertise for him. What sets him apart here is his holistic approach toward the subject. Many influencers talk about a specific side to Web3, but Iverson’s content covers the whole of it across its various niches. This gives him more room for creativity, resulting in his insights being effective and original. The young influencer is an excellent example of a self-made artist and businessman. Because of his commitment and relentless hard work, he has managed to make a living out of what he loves through appearances, sponsorships, and monetization. He will also be speaking at the upcoming NFT.London convention, which is the biggest NFT event of the year. Jay Iverson continues to educate, empower, and inspire youth in many ways and across multiple platforms.